We had so much fun re-branding Little Dove and wanted to give you an inside look into the process. Whenever we work with a client we try to get as much information out of them as we possibly can before we start. This way we can make sure their vision is brought to life. Justine at Little Dove wanted something light and bright and fun. Clean and simple but not boring. Clean and crisp is our bread and butter so we were right on board.
Next we move on to sketching things out. I’d like to say I do this every time but…..I definitely did this time. I knew Justine liked hand-lettering so I sketched out a few ideas.
Once the ideas are out of my head and on to paper, I start digitizing them to show the client. I usually only do 4 mock ups but I was so pumped by this re-brand that she got an extra one. I just couldn’t help it!!! They were all so fun to make!
After the client decides which direction they want to go, I give them a few branding concepts with colors, logo variations, fonts, etc. After we had her brand down, we started creating her website, building her a custom WordPress site. We always love helping small businesses bring their vision to life and the creative process. If you are a small business looking to re-brand, contact us today!